The world of work is constantly evolving, but more than ever, recent events have given rise to new practices within French companies. These changes have an undeniable impact on employees and their relationship with work.
As a result, the human resources function plays a vital role in talent retention strategy and in developing the employer brand. To meet these new challenges, HR teams are adapting and undergoing their own digital transformation.
According to a study carried out by Ipsos (Institut Publique de Sondage d’Opinion Secteur) and Openmind Kfée, “79% of employees value the atmosphere in the company more than their salary.” (1)
This paradigm shift calls for particular attention to recruitment and staff management.
Recruitment
Increasingly, organisations are focusing on job satisfaction, wellbeing at work and the quality of the employee experience. These elements of the employer brand are nurtured very early on, from the recruitment stage.
Recruiters now have to compete in creativity to attract new talent and develop a strategy for winning candidates over based on their new concerns.
While a positive image makes an organisation more attractive to candidates and employees, it is no longer enough to meet their expectations.
Recently, there has been a clear trend towards reading reviews posted online. Whether on Google or on dedicated job platforms (Glassdoor, Indeed, Cadre Emploi, Job Teaser), this content can persuade or deter your potential future employees.
Make sure this content motivates candidates.
Staff management
Attracting new talent is one thing, but you also need to retain it.
For HR, creating an environment where people enjoy working is a major challenge. Employees want working methods to evolve in ways that support their wellbeing and offer more flexibility.
Here are some of the major HR trends of the moment:
- Remote working
- Mobility
- Flex office
- Digital transformation
- Integrating technology into work
- Training and skills development
- Quality of working life (QVT) schemes
Some organisations are turning to solutions that can support them in these projects.
For example, meeting room management software can make it easier to organise meetings and to run meeting rooms. Employees then free up time to focus on what really matters.
Still wondering which solutions you could introduce to support your employees’ wellbeing at work? Discover our software.